The Challenge
Online Education faced the challenge of expanding its business internationally. The company aimed to offer its E-learning courses to a broader market, targeting 39 countries. However, the expansion required significant financial investment, particularly in technology and marketing. Additionally, Online Education sought to enhance its technological capabilities to address the industry-wide issue of reduced online learning and management capabilities.
Grant Help's Strategic Role
Grant Help identified several government funding opportunities suitable for Online Education's expansion and technological advancement goals:
NSW Export Assist Program & Export Market Development Grant:
- Grant Help facilitated the application for these grants, enabling Online Education to receive funding support for its international expansion.
- The funding helped in marketing, outreach, and establishing a presence in 39 countries.
Research and Development Tax Incentive:
- Grant Help assisted Online Education in claiming a significant amount of funding back on their developmental project.
- This incentive was particularly crucial for the company's technological advancement.
Outcomes
With the support from Grant Help, Online Education embarked on a significant project to revamp its technological infrastructure:
Incorporation of Cloud-Based Service: To redevelop the business's microservice architecture, enhancing overall system efficiency.
Revolutionary Platform Development: The project aimed to create a new platform incorporating advanced front-end, back-end, and integration software.
Objectives:
- Efficiency: Streamlining processes to ensure seamless course delivery.
- Scalability: Preparing the infrastructure to handle increased user load as the company expands into new markets.
- Flexibility: Ensuring the platform can adapt to evolving educational needs and technologies.
The collaboration between Grant Help and Online Education was highly successful. The funding acquired through the NSW Export Assist program and the Export Market Development Grant catalysed the company's international expansion. Meanwhile, the Research and Development Tax Incentive played a crucial role in advancing the company's technological infrastructure, directly addressing the challenge of reduced online learning and management capabilities. Online Education is positioned to lead in the online learning industry, offering a strong, scalable, and efficient platform ready to transform e-learning worldwide.
Conclusion
Grant Help's expertise in identifying and securing relevant government funding was instrumental in enabling Online Education to achieve its expansion and innovation goals. This case study exemplifies the impact of strategic funding on empowering businesses to scale and innovate effectively.
